Makers Of Sport Podcast

Episode 48: Matt Coyle, Creative Director, Maple Leaf Sports & Entertainment

Informações:

Sinopsis

"We're constantly looking for inspiration...it always comes down to the passion of it. So when you get a cool opportunity you want to maximize it." This week on the podcast, Matt Coyle of Maple Leaf Sports & Entertainment joined the show. Matt is the creative director at MLSE where he leads a team of designers working on projects for the company's sports properties such as the Toronto Raptors, Toronto Maple Leafs, Toronto Marlies and Toronto FC. Matt's team has won many awards for their creative work. We discuss the importance of entering awards show as an in-house team and how it can help you get a voice and seat at the table in the front office. We also discuss the new uniforms and branding of the Raptors, what Drake's role is with the organization and the "We The North" campaign. Hockey being Cananda's sport and the Maple Leafs being Canada's team, we don't leave out the hockey conversation as we discuss up coming projects for the Maple Leafs' 99th season and do a deep dive on some of their season