Busting The Omnichannel - Enterprise Hacks And Chats

Live from Controlling 2019, Jon talks with Kent Bettisworth, expert SAP consultant, about the research he's done into the relevance of robotic process automation (RPA) for auditors. Kent explains the RPA use cases that are emerging, but also the risk and downsides of RPA, and the problem auditors have with "black boxes." This topic is relevant to RPA or AI/ML projects who must also get past the risk/compliance/security threshold of the auditing team. Kent grounded his research in SAP's approach to RPA via Leonardo, but this conversation extends beyond the SAP domain. Yes, you can get Busting the Omnichannel on iTunes.

After her customer keynote at Controlling 2019, Barb Rojas of the Discovery Channel gives listeners her view on IT - business alignment in the cloud era. How do you balance business enthusiasm for cloud with proper governance? How do you drive/support business change in an SAP environment? Jon also asks Barb about how her Discovery Communications teams approaches robotic process automation, as well as Tier 2 ERP during Discovery's global expansions. They also take analytics challenges as data becomes central to Discovery's business model shifts. Finally, during this Ada Lovelace women in tech day taping, Barb shares a few reflections on her own approach to leadership. Yes, you can get Busting the Omnichannel on iTunes.

In part two of their talk on the dilemmas of the modern enterprise buyer, Jon Reed and Hank Barnes of Gartner dive right into Barnes' latest research on reaching enterprise buyers, and the strengths and flaws of reaching buyers with content. Other surprising Gartner data is discussed, including the surprising role of vendor responsiveness and why that is overlooked. The guys also hit on peer reviews and the problem of attempting to game buyers with positive reviews. The conversation is framed with this question: how we can serve buyers better, and reduce the amount of flawed and troubled projects? The final section includes advice for customers on navigating buying complexity. This podcast references recent blog posts by Hank Barnes. Yes, you can get Busting the Omnichannel on iTunes.

In part one of his first-ever podcast with Hank Barnes of Gartner, Reed and Barnes revisit their multi-year dialogue on the dilemmas of the modern enterprise buyer. Barnes has fresh research on modern buyers, including unsettling updates on project failures and buyer complacency. He also has fresh buzzwords for Jon to call out and break down, including "continuous buying" and "continuous customer behaviors." The guys also debate just how informed the modern buyer is, with Barnes landing on the side that "informed buyer" is aspirational at best. They both agree the vendors lack control - but still need to engage, but on new terms driven by customer needs. This podcast references recent blog posts by Hank Barnes. Yes, you can get Busting the Omnichannel on iTunes.

In this live chat from Salesforce Connections, Jon catches up with pesky questions specialist and CX analyst Nicole France of Constellation Research. Nicole shares her approach to analyzing vendors and why we need to press vendors on their CX approach. She also sheds light on the motivations behind her recent blog post, 10 Signs You Have a Customer Understanding Deficit and Three Things to Do About It. Nicole, who just got her pilot's license and, in theory, can now fly herself to enterprise events, makes her debut on Jon's diginomica podcast episode here. Yes, you can get Busting the Omnichannel on iTunes.

During Jon's latest trip to Boston, he crashed the new offices of UpperEdge, an independent enterprise and IT advisory firm with strong views on the potent topics of digital transformation and getting value of out cloud. During this unscripted, 45 minute dialogue, Jon talks with UpperEdge's John Belden and Adam Mansfield about the problem of digital transformation in the real world. The guys shift into cloud issues, and why customers are wary that SaaS can be just another form of lock-in, with the same licensing headaches. The conversation wraps with a freewheeling review of the latest cloud news, from Salesforce acquiring Tableau to Google Cloud's ups and downs in its enterprise push. The Bruins game seven loss the night before is almost totally avoided, but not quite. Yes, you can get Busting the Omnichannel on iTunes.

As PowerPlex 2019 - the Plex Manufacturing Cloud user conference - kicks off, Jon Reed and Brian Sommer claim a quiet spot for an in-depth talk on why he finally wrote a book - Digital with Impact. After pressing Brian on why he entered the overhyped book area of digital transformation, Jon and Brian turn their attention to the exercises in the book. What has Brian learned by using these these exercises on project sites? How can you use Digital with Impact as a workbook to spur the cultural change needed to make digital stick? Brian also shares his recent chat with Geoffrey Moore as they contrasted their views on digital change. The guys also get into how to balance the challenge of a long term transformation with the quicker wins needed to ensure buy-in. One key theme? Overcoming the quicksand of technical debt. Note: Den Howlett has also authored a book review of Digital with Impact on diginomica.com.  Yes, you can get Busting the Omnichannel on iTunes.

Taping outside this year with a fountain percolating behind them, Jon Reed of diginomica talks with Dick Hirsch about why Sapphire Now felt different this year. Hirsch talks about SAP's changing views on the cloud and their relationship with hyperscalers like AWS, Google Cloud and Azure. The guys hit on some big themes of a show with little hard news but many big storylines, from the impact of Qualtrics to why integration and master data are becoming huge topics for SAP its user groups. Issues from S/4HANA to indirect access and licensing news to the activist investor backdrop are discussed. Yes, you can get Busting the Omnichannel on iTunes.

In this special "jokes included" edit of their Oracle CX and MBX 2019 review, Jon Reed and Brian Sommer, lead off with a few Vegas-inspired jokes, including the "manel" - all male conference panel - before diving into the Oracle CX/MBX shows. The guys vent their customer experience grievances along the way, but also talk about an inspiring Oracle customer that is pushing the AI limits in the service of the visually impaired. They touch on Brian's new book, Digital with Impact, and why technology is longer the constraint it once was. Yes, you can get Busting the Omnichannel on iTunes.

During this first-ever sit down with Joe McKendrick, live from the MariaDB user conference, Jon talks with Joe about his recent articles on the impact of DevOps, agile, and digital transformation on IT - and the obstacles in the path. The guys talk about Joe's recent ZDNet articles and why over-hyped technologies like AI and machine learning fall short without a concerted change effort. Jon keeps his potshots about ZDNet's autoplay videos to a minimum as the guys move into a discussion of the new IT professional, and the rare combination of skills that the best IT pros need today. Note: original podcast file edit by Den Howlett. Yes, you can get Busting the Omnichannel on iTunes.

In Jon's first ever podcast from NRF's retail "Big Show," Jon sits down with Joachim Klein of ThreeKit, where the two overcome NRF sounds to break down the key trends of the show, before the podcast is finally vanquished by a vacuum cleaner. The guys discuss the next-gen tech at the show, including robotics, facial recognition, and virtual fashion assistants, before digging into the problem of personalization and the opportunities retailers have if they can conquer their data problems. Klein then shares ThreeKit's go-to-market plan, and why these seasoned retail executives have banded together and put skin in the game. Their goal: bring augmented reality, visual commerce, and 3D product configuration into the same platform. End note: apologies for the background noise, the quietest place we could find at NRF was not terribly quiet, even with lavalier mics. SOUND UPDATE: my colleague Den Howlett has edited out as much background noise as possible in this new mix. Yes, you can get Busting the Omnichannel on iTu