Search Talk Live Search Engine Marketing & Seo Podcast

Kristin Zhivago, president of the digital marketing management firm Zhivago Partners, is the author of the 5-star book Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy. Zhivago spent decades as a “revenue coach” to CEOs and entrepreneurs and has always been on the bleeding edge of marketing technology. Zhivago teaches writers worldwide how to write for SEO and customers.

Our guest this week is C, Head of User Acquisition at AdStage. In addition to being the former Head of Paid Social at Hanapin Marketing, he is a well-known presence on the Our guest this week is JD Prater, Head of User Acquisition at AdStage. In addition to being the former Head of Paid Social at Hanapin Marketing, he is a well-known presence on the SEO speaking circuit with appearances at the PPC Hero Live Summit, eMetrics Chicago, Adworld Experience, and more. He is also a well-known guest blogger for sites such as Social Media Examiner, Social Media Today, SEMrush, and Post Planner.We want JD to feel welcome on SearchTalkLive. If you want your question to be featured on the show, just email us at robert@searchtalklive.com. And don’t forget to follow us on Twitter and iHeartRadio to keep up with all the latest STL news! SEO speaking circuit with appearances at the PPC Hero Live Summit, eMetrics Chicago, Adworld Experience, and more. He is also a well-known guest blogger for sites such as Social Media Examin

This week, Zendesk’s Micah Fisher-Kirshner brings his in-depth experience to help you integrate SEO from the ground up. He’s been in the SEO field for 10 years, having previously worked with Zazzle and Become, as well as with smaller companies such as Balsam Brands. You’ll find him occasionally speaking at conferences such as SMX, advising for companies like SEO Radar, and is a weekly panelist for Dumb SEO Questions. Outside of the SEO world, he’s a father of two kids. He has an enjoyment of technology, sci-fi, gaming, and politics — a modern nerd.

This week, our guest is Paul Kortman. Paul is a certified nerd, nomad, and marketing extraordinaire who has loaned his insights to a variety of businesses. In 2010, Paul combined his 12 years of expertise in IT and digital marketing into his agency, Connex Digital Marketing. Since then, Paul has gone on to co-found three other companies and help countless businesses succeed through marketing and increased sales. When he is not busy helping business start-ups, he loves to travel with his wife and four lovely kids. Together, they live on the road as a location-independent family.

A tech journeyman always looking for new ways to innovate his field, Jesse McDonald is the Director of SEO at Geek Powered Studios. Originally a musician, he discovered graphic design in 2007 after the breakup of his band, BravoWhatever. He eventually graduated from University of Southern Mississippi with a Bachelor’s of Fine Arts with Emphasis in Graphic Design (as well as enough credits to equate a minor in fine art photography). This honed design-based background has granted Jesse a unique outlook on SEO, and today he’s considered by many to be a rising star among the next generation of great SEO experts.

Our guest this week is the talented Gary Illyes, Webmaster Trends Analyst for Google Switzerland GmbH. Having worked for Google since 2011, Gary has dedicated his professional career to helping like-minded webmasters create better search experiences for users on quality sites. When not crunching data to find ways to improve web search, he also is a regular contributor to the Webmaster Central Blog, as well as the Google Webmaster Forums. Before Google, Gary taught online journalism in Romania and worked as a technical consultant for several high-profile media outlets. He studied IT at the University of Phoenix and holds an associate degree in journalism from the Ady Endre College of Journalism in Romania.We’re super excited to have Gary on with us, and he’s more than happy to answer your questions! To have your question featured on our show, just email us at robert@searchtalklive.com. And don’t forget to follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news!

Garrett Mehrguth, our Search Talk guest this week, is the Consulting, an industry leading B2B search marketing agency serving mid-enterprise level firms with industry- trusted SEO, PPC, content, and social strategies. He contributes to Marketing Land, Salesforce, Search Engine Land, Moz, CrazyEgg, PPCHero, Ahref, Convince, and Convert, Wordstream, Raven, Local Search Ranking Factors, Kissmetrics, SitePoint, Marin, Acquisio, and more. Also a known face on the SEO speaking circuit, Garrett has spoken at SMX West, Digital Summit, Share16, 3XE Digital, State of Search, Big Digital, MozCon Ignite, General Assembly, and others.We want Garrett to feel welcome on SearchTalkLive. If you want your question to be featured on the show, just email us at robert@searchtalklive.com. Follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news!Post By Garrett Mehrguth on Word Streamhttp://www.wordstream.com/blog/ws/2016/06/06/local-marketing-ideas

John Doherty, our Search Talk Live Guest this week, is a veteran SEO and digital marketer and the founder of GetCredo.com, a software platform to help small and medium-size businesses connect with SEO and digital agencies and consultants. He lives in Denver Colorado with his wife Courtney and their (very large) black labrador Butterbean.We want John to feel welcome on SearchTalkLive. If you want your question to be featured on the show, just email us at robert@searchtalklive.com. Follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news!

This week, our guest on STL is Nick Disabato. Nick is a designer & writer from Chicago. He currently runs an interaction design consultancy that focuses on research-driven A/B testing. Nick graduated from Northwestern University in 2004, majoring in applied math and pure math with a minor in English. After undergrad, he received a master’s in information science with a concentration in human-computer interaction from The University of North Carolina. He has previously worked for clients such as The Wirecutter, New Music USA, Double Your Freelancing, and Chicago Magazine. In his three years running Draft Revise for dozens of customers – planning, executing, and analyzing hundreds of A/B tests in the process – he’s learned everything possible about optimizing sites so it captures more wallet-out customers in their target market.

Bill is the President of Back Azimuth Consulting, a company focused on using proven custom tools, tactics and strategies to help other companies identify missed opportunities that lead to significant traffic and revenue gains. Considered one of the top thought leaders in global search engine marketing, Hunt has spoken at conferences in over 30 countries including SMX Advanced. Hunt is frequently asked to advise on how to effectively leverage enterprise and global search marketing and social media strategy. Hunt is the co-author of the bestselling book Search Engine Marketing, Inc. Driving Traffic to Your Companies Web Site. He also writes columns for Search Engine Watch And Search Engine Land.

Aaron Agius is joining us here at STL this week. Working with his team at Louder Online, Aaron creates imaginative, inbound marketing tactics for small businesses, digital agencies and global corporates. By using an intelligent mix of search, content and social tactics, his company is able deliver new customer leads and build lasting brand relationships for clients around the world. Aaron has helped many global brands online through the years including Ford, Unilever, IBM, The Star, Landrover, LG, Jaguar, MLC, Million Dollar Woman, as well as a broad range of small businesses. With more than ten years of business management experience, he is regularly invited to speak at digital marketing and networking events.

Back by popular demand, we’re beyond thrilled to once again welcome Stephan Spencer to SearchTalkLive! A prolific and highly reputable SEO mind, Stephan is best known as the author of Google Power Search, as well as the co-author of both Social E-commerce and The Art of SEO—now in its third edition and considered by many the gold standard of SEO-related literature. As an active blogger, he has contributed to dozens of publications including Practical Ecommerce, MarketingProfs.com, Search Engine Land, Multichannel Merchant, and The Huffington Post.

This week, allow us to welcome Kevin Richard to STL! Kevin is a French SEO currently based in Istanbul, Turkey. As an acclaimed link-building specialist, he has devoted years of his life understanding which SEO methods really work. He is best known as the founder of the “SEObserver”, a toolbox made by SEOs, for SEOs, which helps optimization experts understand which methods work in the long run, and which ones don’t.

With over 15 years in the industry, STL guest this week Dixon Jones has never shied away from being an independent thinker in the world of SEO.Building up his knowledge initially through one of the UK’s oldest independent search consultancies, Dixon has in latter years brought the well-known link technology “Majestic” to market in 12 languages as the marketing director. Based out of Birmingham, England, this became a Deloitte Fast 50 company in the fall of 2014.Dixon has been an active moderator on Webmasterworld for many years and has been a regular guest speaker throughout the world, culminating in the UK Search Personality of the Year Award. Under his leadership, Majestic has won SEO Innovation of the Year at the eConsultancy awards, as well as UK Search Technology of the Year and the EU Search Technology Award at the UK Search Awards.

Our guest week is Maddie Cary, the Director of Paid Search at Point It Digital Marketing in Seattle. Her role involves overseeing and developing an amazing team of PPC account managers, while also running the global SEM program for Point It’s the largest client. In 2015, she won the US Search Award for “Young Search Professional.” In addition, she was also acknowledged as a “Rising Star in PPC” by both SearchEngineLand & PPC Hero. You can find her speaking and learning at great conferences like SMX, HeroConf and PubCon, or writing posts for her Wordstream blog. Outside of PPC, her biggest loves are her family, friends and her idol, Beyonce!Questions for Maddie? If you want it to be featured on the show, just email us at robert@searchtalklive.com. Follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news! Every week is something different, so you’ll always have something to listen to on your morning commute!

Help us welcome Marwa Greaves! Marwa is the Team Manager for the North American Lead Nurturing and Automation Team at HubSpot. She is a lover of all things email and has years of experience in both the B2B and B2C email marketing world.Specializing in email marketing, Marwa has long understood that being a great email marketer doesn’t just mean being on top of the latest email trends. It’s understanding what will be most effective for your audience — and for any competent SEO practitioner in any industry, this is vital information to know.

We’re happy to welcome expert international SEO consultant Dawn Anderson April 18th. Dawn has worked with industry-leading digital marketing agencies and brands on enterprise SEO campaigns across fashion, legal, auto, travel, telecoms, insurance, and gambling. An expert in SEO with a broad understanding of many digital marketing channels and strategy, she is an associate lecturer on Search and Digital Marketing at Manchester Metropolitan University and a European, UK and Northern Digital Search Awards judge. Specialties include SEO Strategy Development, SEO Consultancy, PHP, Drupal, WordPress, MySQL, Javascript, SEO website architecture & SEO driven web development, search website architecture planning, implementation, link research/clean up, advanced link analysis & competitive landscape review.

This week, we’re proud to welcome Jeff Beale to STL! As a best-selling author and marketing strategist, Jeff helps businesses leverage their knowledge to gain authority status in their industry, then uses authority marketing to generate higher converting leads. With over 12 years of experience in the digital marketing space and over 230 talks on marketing to his name, Jeff has helped companies, from start-ups to Fortune 500 companies, increase their bottom line with his unique marketing optimization automation strategies. Companies that have benefited from these strategies include Turner Broadcast, The Home Depot, AT&T, Apartment Guide as well as several other well-known brands. Educating the business community on my 4 Cs of marketing is Jeff life’s work, and he’s been honored to do this by conducting an ongoing series of webcasts, podcasts, as well as speaking events such as ClickZ and Thrive.

This week on Search Talk Live we’re honored to welcome Upasna Gautam—Manager of Digital Strategy at Geek Powered Studios, a behind-the-scenes, yet renowned SEO specialist, and expert in digital strategies relating to semantic search, e-commerce optimization, data analytics, and online consumer journey analysis.With an academic background in biomedical sciences from Michigan State University, Upasna is known for her firmly quantitative approach to online marketing, using the principles of the scientific method to analyze algorithms and processes while providing a pragmatic, logical system of organization to search. Over the years she has presented her thoughts and ideas at various high-profile events including SMX London, Pubcon (Las Vegas and Austin), and Digital Summit (Phoenix, Atlanta, and Dallas). In Fall 2015 and 2016 she also participated as a guest lecturer at the University of North Texas.

Join us Tuesday, March 28th, as we keep making 2017 our best year. Mike Moran joins Search Talk Live to discuss How to Improve Your Website Search.Mike is one of the most distinguished guests we’ve ever had as he brings his expertise in internet marketing, search technology, social media, text analytics, and web metrics to show. Mike is a certified speaking professional making regular speaking appearances. Serving 30 years at IBM, Mike served in several executive-level technical positions. He now serves as a senior strategist for Converseon, is a senior consultant for SoloSegment, and is the founder of Biznology.You can check out Mike’s latest book, Outside-In Marketing: Using Big Data to Guide Your Content Marketing, and read his latest article contributions as a featured columnist to the Rutgers Business School blog and Business2Community.com where Mike shares his expert digital marketing advice.