Ui Breakfast: Ui/ux Design And Product Strategy

The pandemic is drastically affecting industries on a worldwide scale, and product management is not “immune” to these changes. How can product managers navigate through these hard times? Our guest today is Randy Silver, a product management consultant, author, and podcast host. You’ll hear inspiring stories about businesses that have successfully pivoted recently, along with Randy’s tips on sustaining your product and its customers.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesWhat Do We Do Now? — Randy’s bookUser Personas, JTBD — frameworks for customer developmentShape Up — a book by Ryan SingerJohn Cutler’s Medium articlesVito — a live-streaming tool by Paul Campbell and the Tito teamThe Product Experience — a podcast hosted by Randy Silver and Lily Smithpita.social — a virtual, lean-style coffee meetup for Product peopleFollow Randy on Twitter: @randy_silverOutofowls.com — Randy’s websiteTod

Customer success as a discipline is often overlooked in early-stage companies, but it’s essential to define and fulfill customer needs. Our guest today is Anna Jacobsen, a customer success leader, and Head of Customer Success at YouCanBook.me. You’ll learn why customer success is different from customer support, and how to proactively create such opportunities in your product.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesYouCanBook.me — an online scheduling tool for teamsDrip — Anna’s previous place of workUserlist — Jane’s SaaS product that does lifecycle emailEpisode 75: Organizing a UX Research Panel with Ashley WarrenNotion, Confluence — tools for CRM note-takingHow Effective Quarterly Business Reviews (QBRs) Build and Sustain Project Momentum — an article by WebEnertiaThe Customer Success Professional’s Handbook — a book by Ash

Have you ever wondered if SEO and design can work hand-in-hand? Our guest today is Daniela Furtado, SEO consultant and founder of Findable Digital Marketing. You’ll learn about on-page and off-page SEO techniques as Daniela hones in on Google algorithms, keyword research, navigation design, UX writing, product naming, and the best SEO practices for any kind of website.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesFindable Digital Marketing — Daniela’s marketing agencySearch Engine Optimization — a Wikipedia articleGoogle, Bing, Yahoo — some of the popular search enginesEpisode 172: Naming Your Product with Brad FlowersUserlist — Jane’s SaaS productSEO Scout — a tool by Jonny PlattThis is Marketing — a book by Seth GodinInfluence: The Psychology of Persuasion — a book by Robert B. CialdiniScientific Advertising — a book by Claude HopkinsGrowth Hacker Marketing — a book by Ryan HolidayGoogle Webmas

How can businesses apply the Jobs to Be Done method to grasp and successfully fulfill customer needs? Our guest today is Jim Kalbach, author of The Jobs To Be Done Playbook and Head of Customer Experience at MURAL. You’ll learn about the human-centered approach to products and marketing, interview methods, job maps, and Jim’s definition of customer success.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesThe Jobs To Be Done Playbook — Jim’s book (Rosenfeld Media)MURAL — a leading online whiteboard for digital collaborationEpisode 56: Product Development Secrets with Claire SuellentropEpisode 30: Describing Customer Motivation (JTBD) with Eric WhiteMapping the Job-to-be-Done — an article by Tony Ulwick on job mapsContextual Design — a book by Karen Holtzblatt and Hugh BeyerInterviewing Users — a book by Steve PortigalMike Boysen — a famous Medium blog on JTBDFollow Jim on Twitter: @JimKalbachConnect

AI is disrupting multiple industries, and UX design is no exception. What if UX designers could leverage AI in their workflow? Our guest today is Tony Beltramelli, CEO and co-founder of Uizard Technologies. You’ll learn how AI powers products and interfaces, along with Tony’s insight on high-fidelity deliverables, styling, prototyping, testing, and the evolution of UX design.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesUizard — Tony’s companyWired article featuring Tony’s productSketch, InVision, Figma — product design toolsUX Collective, Prototypr — popular UX blogsGrammarly — AI-based text toolDescript — podcast editing platformSynthesia — AI video generation platformUserTesting, Maze — user testing platformsGet direct access to the private beta at uizard.io/uibreakfastToday’s SponsorThis episode is brought to you by ProductCamp

Quality visual design is a symbol of trust — but how can companies visually communicate their brand to earn that trust? Our guest today is Amy Balliett, CEO and founder at Killer Visual Strategies and author of the book of the same title. You’ll learn about the best visual strategies along with specific tips on branding, image and palette selection, illustrations, infographics, display ads and social media.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesKiller Visual Strategies — Amy’s creative content agencyKiller Visual Strategies — Amy’s new bookWiley — Amy’s book publisherVisual Media Program — one of the most competitive degree programs in visual communication (offered by Seattle Central Community College)What Is Visual Strategy, and Why Do You Need It? — an article by Josh MilesUnsplash — a popular site for photography imagesGraphic River — a popular source for quality visual assetsCanva — a

“Being yourself” is an important success factor, especially in creative industries. So how can designers explore their own personal design style without fear? Our guest today is designer, comedian and performer Meg Lewis. You’ll hear Meg’s tips on determining personal style while unlearning norms and standards, and how to confidently inject that style into your client work and other projects.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesOvertime — Meg’s podcast on DribbbleSit There & Do Nothing — Meg’s comedy mindfulness podcastGhostly Ferns — Meg’s freelance collectiveMeg’s Co-Loop designer accessory collectionFull Time You — Meg’s personal brand and career fulfillment projectZAG — a book by Marty NeumeierEpisode 169: Building Your Brand with Austin ChurchEpisode 172: Naming Your Product with Brad FlowersOscar Health Insurance — the first brand to go “friendly” illustration-wiseFollow Meg on

When it comes to habit-forming products like email, product design is all about finding a balance between power and simplicity. Our guest today is Sebastian Stockmarr, a partner at Founders venture studio and the co-founder of Tempo. You’ll learn the story behind their minimalist email tool, the current state of the email industry, and the various processes they used to shape this product.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesTempo — an email client we're talking aboutFounders — a startup studio that helps entrepreneurs build the next big thingLean Startup — a popular methodology not favored by Sebastian, who used a private beta insteadiA Writer — another minimalist SaaS product that inspired SebastianSuperhuman — another popular email clientJay Keeree — illustrator and motion graphics designer who worked on TempoFollow Sebastian on Twitter: @stockmarryourtempo.co/friend-of-the-app — sign

How can designers take business leadership roles? What skills can make them more relevant in the entire business system? Our guest today is Ryan Rumsey, the founder of Second Wave Dive and the author of Business Thinking for Designers. You’ll learn about the various types of leadership, as well as the tools and strategies designers can use at the decision-making table.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesBusiness Thinking for Designers — Ryan’s bookTransformational leadership — a concept of leadership suggested by RyanDesign sprints, retrospectives — the designer “ceremonies”Analytical storytelling — the alternative to traditional narrative storytellingBarbara Minto — the founder of the SCQA framework and Pyramid PrincipleEpisode 70: Articulating Design Decisions with Tom GreeverFull range leadership — a general leadership model that was developed in the 90sTransactional leadership — Rya

Knowing the newest product trends is pivotal as they can be applied across many industries. But what’s the best way to identify and watch trends? Our guest today is Dru Riley, the founder of Trends.vc. You’ll learn the story behind his famous newsletter, how he creates his reports, and what trends you can apply to your business in 2020 and beyond.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesColor of Change — an organization that fights injustice in the black community, Dru’s recommendationSpark — a micro-framework Dru has extensively worked withObviously Awesome — a book by April DunfordNo-code — the trend of creating software without learning to programStartup Studios, Online Courses, Micro Private Equity, Paid Newsletters, Cloud Kitchens — Dru’s top 5 trend reportsBen Thompson — an advocate of networking who has inspired DruCan’t Unsee — a design game and potential growth toolTrends.vc — Dru’s

Why don’t we always do what we plan or promise? Distractions have been around forever, but there are methods of overcoming them. Our guest today is Nir Eyal, the author of Hooked and Indistractable. You’ll learn all about distractions and the reasons behind them, as well as Nir’s expert tips on managing your time effectively.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesIndistractable — Nir’s latest bookBehavioral design — a Wikipedia articleHooked— Nir’s previous bestselling bookKahoot, Fitbot — companies Nir has worked withPlato’s Akrasia — the tendency to do things against our interestInternal triggers vs external triggersPrevent distractions by creating pactsNir’s four tools to staying focusedNir’s free schedule maker — a more effective alternative to to-do listsNir and Far — Nir’s websiteGet Nir’s book and enter your order number at indistractable.com for free video course and resourcesToday

Voice UX is one of the fastest-growing technologies in history. Why is it so effective? Is it any similar to conventional UX design? Our guest today is Sina Kahen, co-founder of The Voice Course. You’ll learn the fundamentals of voice and conversational UX, how voice is used in some popular apps, and how to get started with the right tools and resources.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesThe Voice Course — Sina’s course on voice UXVAICE — Sina’s consulting companyEpisode 68: Conversational UX with Jonathan Stark"Eleven" voice recognition elevator — the fun video we mentionedWhat Is Conversational User Experience (UX) — an article by Erika MorphyGoogle Assistant, Amazon Alexa — popular voice assistantsH&M Gift Finder, Asos - shopping app examples that utilize voiceBotmock, Botsociety, Excel, Adobe XD — tools for developing voice UXThe Voice Summit — a voice tech conference by MODEVV

We all know that a good brand name is essential, but the actual process often remains a mystery. Our guest today is Brad Flowers, the founder of Bullhorn Creative and the author of The Naming Book. You'll learn about the stages of the naming process, why it doesn't have to be customer-centric, and how to make the right decision.P.S. No words can describe what's going on in the world. The interview was recorded several weeks in advance. Sponsorship revenue from this episode goes to Black Lives Matter.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesBullhorn Creative — Brad's agencyThe Naming Book — Brad's bookAnything You Want — a book by Derek SiversHow Nike almost ended up with a very different nameFerrari's Subliminal Cigarette AdsGet Brad's bookFollow Brad on Twitter: @BullhornBradDrop Brad a line at brad@bullhorncreative.comToday's SponsorThis episode is brought to you by Encrypt.me — the ideal

Is building an agency the only path to design success? Can you succeed on your own? Our guest today is Rafal Tomal, a UI/UX design consultant who has recently returned to working solo. You’ll learn how to scale your freelance business while focusing on your favorite work, how to get help from contractors, and how to grow professionally without growing in team size.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesRafal’s websiteEpisode 79: Typography in UI Design with Rafal TomalAuthentik Creative — Rafal’s previous agencyConvertKit, Nathan Barry, The Smart Passive Income, Eric Ries — some famous clients at AuthentikThe Company of One — a book by Paul JarvisDesignKit — Rafal’s wireframing system for FigmaQuickFrames — Rafal’s system for sitemaps and user flowsFollow Rafal on Twitter: @RafalTomalToday’s SponsorThis episode is brought to

How can you use workshops to level up your design practice? Why are they exponentially better than regular meetings? Our guest today is Jonathan Courtney, CEO of AJ&Smart and the author of The Workshopper Playbook. You'll learn how they transformed their business using workshops, why this collaboration method is so powerful, and how to get started with your first workshop.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesThe Workshopper Playbook — Jonathan's new book (might be sold out, but there's a waitlist)AJ&Smart — Jonathan's design agencyEpisode 131: Design Sprint with Jonathan CourtneyJake & Jonathan (previously Product Breakfast Club) — Jonathan's podcast with Jake KnappDesign Thinking, Business Model Canvas — popular methodologiesSprint — the original book by Jake Knapp with John Zeratsky and Braden Kowitz5 Stages in the Design Thinking Process — an article by Rikke Friis Dam and

How do you approach something as ephemeral as your brand? Can us mere mortals do it? Our guest today is Austin Church, a brand consultant and co-founder of Balernum. You'll learn what a brand means, how to develop your brand using simple DIY methods, and how to communicate it on your website and in your product.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesBalernum — Austin's branding and marketing studioFreelance Cake — Austin's business growth course for freelancers and consultantsUserlist — Jane's SaaS productStart With Why, The Infinite Game — books by Simon SinekEpisode 155: Writing Microcopy with Yael Ben-David Four Seasons: The Story of a Business Philosophy — a book by Isadore SharpEssentialism — a book by Greg McKeownGive and Take — a book by Adam GrantGet your free brand scorecard at Balernum.comFollow Austin on Twitter: @austinlchurchToday's SponsorThis episode is brought to you by Bal

Should you go freemium? Will it help your SaaS grow, or kill your revenue instead? Our guest today is Tim Valishev, co-founder and CEO of JivoChat. We talk about their many years of growth as a freemium product, how to adopt the right mindset when it comes to your free plan, how to balance free and paid features, how to encourage conversions from free to paid, and much more.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesJivoChat — Tim's product we're talking aboutBootstrapping to $7.5MM by Letting My Product Speak for Itself — Tim's interview at Indie HackersZendesk, LiveChat, Intercom — some popular products in the live chat industryList of countries by number of Internet users — a Wikipedia articleEpisode 161: Managing Product Versions with Max SeelemannPhrase — a tool for software localizationEpisode 157: Serving Your Customer’s Customers with Adii PienaarFollow Tim on FacebookToday's SponsorTh

Presentations are everywhere: we use them for talks, webinars, investor meetings, and many other occasions. Today our guest is Payman Taei, the founder of Visme. You'll learn the story behind their tool, what makes a good presentation, how to translate your ideas into visuals, and what mistakes to avoid.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesVisme — Payman's product, a tool for designing presentationsHow to Make Information Beautiful — Payman's video seriesVisme BlogGary Vaynerchuk, Seth Godin — some of the most inspiring speakersUnsplash, Pixabay — popular free image resourcesUse promocode UIBREAKFAST to get 25% off all Visme plansFollow Payman on LinkedInFollow Payman on Twitter: @PaymanTaeiToday's SponsorThis episode is brought to you by Balsamiq — the most focussed tool for low-fidelity wireframing. Other tools let you fidget with details all day. Balsamiq Wireframes keeps you focused

Should you relax once you find that mythical product-market fit? Our guest today is Arvid Kahl, the author of The Bootstrapped Founder blog. You'll learn how to stay in touch with your market, proactively collect customer feedback, overcome technical challenges, and make sure your product remains the best solution for your audience.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesThe Bootstrapped Founder — Arvid's websiteFeedbackPanda — Arvid's previous product together with Danielle Simpson, now acquiredContinuous Validation: Staying in Touch with Your Market — Arvid's articleFarm Don't Hunt — a book by Guy Nirpaz and Fernando PizarroCustomer Success — a book by Nick Mehta, Dan Steinman, and Lincoln MurphyThe Bootstrapped Founder Podcast — Arvid's weekly showZero to Sold — Arvid's book (free to read online)Follow Arvid on Twitter: @arvidkahlToday's SponsorThis episode is brought to you by Nusii — p

What makes a great live event? What makes a great remote event? Our guest today is Paul Campbell, co-founder and CEO of Tito. The recent crisis nearly threw them out of business, but they didn't give up and built a new live-streaming platform. You'll learn about Paul's journey, what spectacular event experience means for him, and how to navigate the organizational constraints while staying true to your values.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesTito — Paul's productVito — Paul's new platform for live-streaming online events and growing communitiesFunconf, Úll — conferences organized by Paul and his teamEventbrite — another ticketing toolTito's valuesUserlist's valuesStart With Why — a book by Simon SinekThe Art of Gathering — a book by Priya ParkerFollow Paul on Twitter: @paulcaToday's SponsorThis episode is brought to you