Specified: Building Materials Innovation Podcast

Do you embrace being wrong? We tend to connect being right to our self-worth, but there is something very powerful in admitting when you’re wrong and learning from it. Listen to this week’s episode of Tats Talks for more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Matt Abeles is the Vice President of Construction Technology and Innovation at Associated Builders and Contractors.  In this episode of Specified Growth Podcast, Matt talks about how he helps small to mid-size contractors do things better through technology and innovation. He also discusses the current trends and what he’s excited about in the construction industry. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Jen Hartmann is the Director of Strategic Public Relations and Enterprise Social Media at John Deere.  In this episode of Specified Growth Podcast, Jen discusses her digital-first PR approach and how it differs from the old-school PR approach. She also discusses managing social media accounts and the challenges that large companies face in that area. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

I love learning new things about business and pushing my comfort zone. Most of us attempt to learn new things by reading books on our subject matter of choice, but those books often make the task at hand seem more linear and straightforward than it actually is. How do you apply those lessons to your actual life and business? Check out this episode of Tats Talks for more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

John Kenney is the COO and Technical Director at Cotney Construction Law.  In this episode of Specified Growth Podcast, John discusses the areas where most roofing companies struggle and what they can do to avoid those challenges. He also talks about his fascination with roofing throughout history and what we can learn from the past. Don’t miss this episode of Specified!  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Diana Fisler is a Building Materials Consultant for ADL Ventures. In this episode of Specified Growth Podcast, Diana discusses the different types of innovations and how to disrupt a market. She also discusses the building materials industry and the challenges entrepreneurs face when trying to transform the market. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Everyone wants to improve their organization or company, and most of us have a list of things we want to accomplish to make that happen. Prioritizing and time management are important factors to consider when you’re trying to tackle this list. Listen to this episode of Tats Talks for more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Bob Weygant is the Founder of Sumex Design, which specializes in CAD development and guide specifications for building product manufacturers. In this episode of Specified Growth Podcast, Bob discusses how to write specifications that speak to your marketing message. He also discusses the challenges that larger companies face when it comes to adopting new technologies, what entrepreneurs need to focus on improving, and much more. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Allison DeFord is the Founder of FELT Marketing for Manufacturers. She’s also the co-host of the MFG OutLoud Podcast, which features courageous conversations about sales and marketing for today’s manufacturers.  In this episode of Specified Growth Podcast, Allison discusses how she got into podcasting and what it has taught her. She also talks about marketing for manufacturers and how to know if you’re doing a good job with your current marketing strategy. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you been facing a problem in your business or life that you’re stuck on? There’s always a way to improve your situation when you take ownership of the problem and stop blaming things outside of your control. Listen to this episode of Tats Talks for more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com   Learn more about your ad choices. Visit megaphone.fm/adchoices

Dave Cooper is a modular home expert and has been in the industry for 20 years. He runs DaveCooper.live, which is an editorial series about innovation in construction.  In this episode of Specified Growth Podcast, Dave discusses how things have changed over the years for modular construction, and what we can expect to see in the future. He also talks about some of the issues the industry is facing and how we can work together to solve them. Don’t miss this episode of Specified Growth Podcast!  Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Scott Jolly is the Owner and Founder of Site Consulting Specialists. SCS is an asphalt and paving property consultant group. In this episode of Specified Growth Podcast, Scott shares his journey and how he found his way into the industry. He also discusses some of the common challenges he sees contractors face, why he loves LinkedIn, and much more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Is it possible to change people’s minds when it comes to your marketing and sales? Can you convince everyone? There are 3 categories of prospects you’re going to come across when marketing your product or service. It’s important to know the difference so you can maximize your resources. Listen to this episode of Tats Talks for more! Please reach out if you have any feedback or questions. Enjoy!  Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Matthew Carli is the Director of Innovation and Strategic Planning at LATICRETE.  In this episode of Specified Growth Podcast, Matthew discusses how he got into innovation and where the construction industry is headed. He also discusses some of the barriers that start-ups face when trying to grow in the building materials world, and much more. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Phil Colón is the Founder and Chief Creative Officer at Project 2050. Project 2050 is a cause marketing and brand strategy consultancy. In this episode of Specified Growth Podcast, Phil discusses the current tug of war that is taking place between branding and consumer science, and the importance of being able to connect emotionally to your consumer. He also talks about cancel culture, and having a social message as a brand. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Should you be comparing yourself to your competitors and others in your industry? There are a couple ways to look at it. Listen to this episode of Tats Talks to hear my take on comparison and how to do it in a positive and beneficial way. Don’t forget to subscribe! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Mike Fiorenza is the Chief Operating Officer at Bundren Painting. He’s been in the construction industry for many years in numerous roles, and has great leadership and personal development skills.  In this episode of Specified Growth Podcast, Mike discusses his open-door policy and how to run effective meetings with your team. He also discusses branding in the construction industry, and much more! Don’t miss this episode of Specified.  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Garry Ridge is the Chairman of the Board and CEO at WD-40 Company. He’s been with the company since 1987, and has been instrumental in making them the global brand they are today. In this episode of Specified Growth Podcast, Garry discusses how he’s managed to be successful at the WD-40 Company for so many years, and what drew him there in the first place. He also talks about what it takes to be a global business and have success internationally. Don’t miss this episode! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

I love trying new things! This episode of Tats Talks was recorded live during one of my recent LinkedIn Live sessions (make sure to connect with me via LinkedIn to see future live events). Join me for this episode of Tats Talks as I discuss how I’ve been able to make marketing in the building materials industry, “cool”. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Ryan Shantz is the Founder of SumoQuote. SumoQuote is an SaaS tool that allows contractors to create quotes fast, professionally and branded for their specific company. In this episode of Specified Growth Podcast, Ryan discusses his journey as an entrepreneur and how SumoQuote got started. He also talks about some of the tech trends to look out for in the roofing industry and what to expect in the future. Don’t miss this episode of Specified! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices