Building A Unicorn

When you think about everything that goes into making a big blockbuster movie, you have the director, the actors, the crew, the lighting, the sets, and the cameras. And once you get everything on film you want to make it look and sound good. That’s where you might turn to Blackmagic Design, a company known for making incredible equipment and software used on the majority of Hollywood blockbusters. Grant Petty is the Founder and CEO of Blackmagic Design and shares the story of how the company became a giant by building an oasis for creativity.

Sweden has become a powerhouse in digital music, and one of the companies leading the charge is Epidemic Sound. The company has quickly become the go-to source for creators looking to find music, with many YouTubers turning to their service to avoid the hassle of licensing. In this episode, CEO and Co-Founder Oscar Höglund shares the story of Epidemic Sound and their goal for creating a soundtrack for the internet era.

90 per cent of startups fail, but what does it take to build a business that succeeds? That defies all expectations? That could one-day become what investors call a unicorn? Hosted by Kristofor Lawson this series dives into the heart of entrepreneurship, bringing you in-depth interviews with some of the world's greatest business minds. Everyone in this series is a founder, there from the start when their idea was written on the back of a napkin and are now at the helm of a global company. Building A Unicorn is available now in your favourite podcast app.