Coffee With A Journalist

Today on Coffee with a Journalist we’re joined by Yahoo! Finance senior tech reporter, Allie Garfinkle. Allie covers public tech companies within the e-commerce and social media space, as well as the gig economy and labor-focused stories.  During the episode, Allie talks about her two main areas of coverage at Yahoo! Finance, dissects real subject lines straight from her inbox, shares her preferences for being pitched exclusives, and more.

Our guest this week on Coffee with a Journalist is Jessica Bursztynsky. Jessica is a staff writer for Fast Company covering the gig economy and consumer internet companies. During the episode, Jessica talks about connecting with the right sources, why subject lines are important to her, why she prefers phone calls before agreeing to embargoes, and more.

On the podcast this week, we’re joined by Barron’s associated editor of technology, Eric Savitz. Eric specifically covers technology, investing and Silicon Valley. During the episode, Eric talks about the importance of simplicity and straightforwardness in pitches, how he’s building relationships and connecting with sources, the many other things he’s working on at Barron’s, and more.

On today’s episode, we’re joined by Zach Wichter. Zach is a consumer travel reporter at USA Today covering travel, primarily writing about and focusing on airlines and aviation. During the episode, Zach talks about his process for responding to pitches, the best way to approach him with embargoes, how he’s built close relationships with sources, and more.

Our guest this week on Coffee with a Journalist is Kimeko McCoy. Kimeko is a senior marketing reporter for Digiday who covers media buying and ad spending along with marketing strategy. She also covers the DE&I and the future of workspaces from an agency perspective. During the episode, Kimeko talks about the importance of an email follow-up, the "in and out mentality" when it comes to cold sources, her pitching pet peeves, and more.

This week on Coffee with a Journalist we’re joined by Hannah Murphy. Hannah is a tech reporter at Financial Times who covers social media companies including Facebook, Twitter, and TikTok. She also helps cover crypto and digital assets, as well as emerging themes, such as the 'metaverse'. During the episode, Hannah talks about what it’s like covering crypto & social media companies, how she finds useful emails within her inbox, her preferred amount of time for an embargo, and more.

Our guest today on Coffee with a Journalist is Bailey Schulz. Bailey is a consumer news and money reporter for USA Today. She covers stories about travel, tech, and money specifically for consumers. During the episode, Bailey sheds light on the importance of keywords in pitches, why embargoes result in better quality stories, the right amount of time one should wait before sending her a follow-up, and more.

This week on Coffee with a Journalist we’re talking to Erica Sloan. Erica is the lifestyle editor for Well+Good. She writes and edits articles about sleep, sex, astrology, travel, careers, financial wellness, and other elements of daily life that intersect with one’s well-being. During the episode, Erica provides her top 3 recommendations for the perfect pitch, why funny subject lines don’t grab her attention, her thoughts on embargoes & pitch lead time, and more.

Today on the podcast we’re joined by Emma Kershaw. Emma is a contributor to PEOPLE Magazine along with being a contributor at Cosmopolitan, Apartment Therapy, BuzzFeed, and other publications. During the episode, Emma starts by talking about what it’s like to pitch articles as a contributor, weeding through trend pitches in her inbox, why it’s important to share all the details about new products before they launch, and more.

Our guest this week on Coffee with a Journalist is Collette Reitz. Collette is a news editor at Elite Daily where she's in charge of assigning and editing trending news coverage of all things food, viral, tech, social media, and travel. She also oversees Elite Daily's "Life Behind The Likes" and "Chef's Kiss" monthly content series. During the episode, Collette shares her thoughts on pitches labeled as ‘exclusive’, why it’s important to include dates in your subject lines, her thoughts on brand recognition vs quality products, and more.

Today on the podcast we’re joined by Kenrick Cai. Kenrick is a senior reporter for technology at Forbes covering venture capital and startups.  During the episode, Kenrick talks about reviewing pitch subject lines, the importance of having clarity in pitches, the types of stories that pique his interest, and more.

This week on Coffee with a Journalist we’re joined by Nate DiCamillo from Quartz. Nate is an economics reporter at Quartz and previously reported for CoinDesk and American Banker. During the episode, Nate talks about his shift in coverage for Quartz vs CoinDesk, the specifics and importance of data that he looks for in pitches, the proper timeline for embargoes, and more.

Our guest this week on Coffee with a Journalist is Samantha Stokes from Insider. Samantha is a startups and VC reporter at Insider focusing on health tech and mental health tech companies. Previously, she was on Insider's finance team, where she wrote about Wall Street. During the episode, Samantha talks about the timeliness of pitches, her interest in specific health companies and the people involved with them, how to connect with her without asking for coverage, and more.

Our guest this week on Coffee with a Journalist is Jake Kleinman from Inverse. Jake is the deputy editor at Inverse where he oversees features, special issues, and recurring columns and franchises. He also writes regularly about movies and television. During the episode, Jake talks about the primary use of his inbox with over 90K unread emails, how he works with both PR pros and freelance writers, his advice for working with sources, and more.

Our guest joining us today on Coffee with a Journalist is Toby Bochan from CoinDesk. Toby is the managing editor of Learn and educational content at CoinDesk. During the episode, Toby talks about how pitches help her learn what’s happening in the crypto space, the plethora of NFT pitches landing in her inbox, her advice for pitching multiple journalists’ exclusives, and more.

Today on Coffee with a Journalist we’re joined by Mia Sato from The Verge. Mia is a reporter at The Verge covering digital platforms and the people who use them. During the episode, Mia talks about deceptive subject lines, pitches she receives from The Verge tip line, a recent scoop about Etsy sellers, and more.

Our guest today on Coffee with a Journalist is Lisa Martine Jenkins from Protocol. Lisa is a senior reporter at Protocol covering climate. During the episode, Lisa breaks down her beat at Protocol, talks about the change in climate news coverage over the last 10 years, her process for reviewing & saving pitches, and more.

Our guest today on Coffee with a Journalist is Max Ufberg from Fast Company. Max is a senior staff editor at Fast Company covering and managing the tech team. During the episode, Max gives us the scoop on his pitching preferences, why it’s better to talk with a reporter or editor before you pitch them, what constitutes embargoed news, and more.

Today’s guest on Coffee with a Journalist is Ben Bergman from Insider. Ben is a senior correspondent at Insider covering venture capital and startups. During the episode, Ben talks about why he’s working with familiar sources, the correlation between subject lines and headlines, advice for tying your pitch to recent stories, and more.

Today on Coffee with a Journalist we’re joined by Jacob Roach, a senior staff writer from Digital Trends. Jacob covers gaming and computing devices for the publication. During the episode, Jacob talks about his preference for working with familiar sources, shares an example of a real pitch subject line that caught his attention, how you can best reach him to work together, and more.