Bob Phibbs, The Retail Doctor

Ralph Simons, CEO of Tane, Says Clients Buy With Their Eyes, Then Their Wallets [Episode 206]

Informações:

Sinopsis

Bob Phibbs interviews Ralph Simons, CEO Tane luxury jewelry in Mexico. Ralph talks about the need for story telling - especially when selling luxury goods, how selling luxury is different and how much the salesperson can determine the client's buying choices.