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Why it was selected: Carley's interview helps out with startups and knowing the things that are important when getting started but it's always important whether serving the fashion industry or even outside of it, what you are doing to make sure you are set up for success including niching down and how powerful it is to know who you are serving.  Check out premium content in the CBNation Library at http://cbnation.co/library and pick up our eBook to hear some of the best lessons at http://cbnation.co/shop Previous Episode: https://iamceo.co/2021/04/13/iam974-brand-launch-expert-helps-fashion-startups-to-succeed/