Content Strategy For Building An Audience

Today's consumers are savvy. Before a purchase, they're going to research you, read reviews, and ask their friends about you. They're going to make determinations about you – even before the first "touch." Are you set up to influence the process? Let's take a look. For more on the topic, please see The Customer Journey: Five Common Waypoints: https://controlmousemedia.com/customer-journey --- Support this podcast: https://podcasters.spotify.com/pod/show/mboezi/support