Flipping America

You’re not in business until you’ve made a sale. Until then, you’re just spending money on an expensive hobby. Marketing is the heart and soul of every business. It is directly connected to your business success and can overcome many other problems, including in some cases, products that were not the “best in category.” In fact many of the best products worldwide do not win the day because others spend more on marketing. And it’s not just spending more, it’s spending more efficiently. Richard Roop is joining us today. He’s a long-time marketing expert and has been called the number one lead generation marketer in the real estate industry. He’s been at this for years, knows the business inside and out, and stays on top of what’s happening in the world of marketing. You’ll enjoy this conversation and it’s coming in just a couple of minutes.