Josie And The Podcast

Influencer Marketing and Its Place in Higher Education

Informações:

Sinopsis

We hear about influencers everywhere these days. But what even is an influencer, and where does this kind of person fit into the equation when we are talking about leadership and higher ed? Well, I’m back from NASPA and ready to wrap up season 5 of the podcast! So in this episode, I will break down some definitions we hear when we’re in the influencer sphere, explore some innovative and successful influencer campaigns, how Higher Ed could start dipping toes into influencer marketing, and some of my best practices for working with influencers of all sizes. May is also Mental Health Awareness Month, which was a theme to this season of the podcast. As we wrap up the school year and this season, I just hope you continue to take care of yourself and your people, and find some ways to keep self care in your routines! And we’ll see you in season 6!  Josie and the Podcast is a production of Dr. Josie Ahlquist and is produced by University FM. For all resources mentioned in this episode, head to: https://www.josieahlq