Corporate Escapees
469 - Unlocking the Power of Marketplaces: Strategies for Generating Qualified Leads with Patrick Cronan
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:37:18
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Sinopsis
Episode OverviewAre you struggling to find high-quality leads for your SaaS platform? If so, you won't want to miss this episode! Our guest, Patrick, saw a gap in the Salesforce ecosystem where end clients found it difficult to match the 5,000 Independent Software Vendors (ISV) and 2,300 Consulting Service Partners to their problems needing solving. He created InVisory to fix it.In this episode, Patrick will share his insights on:How to generate qualified leads through a marketplace. Why you should be on the marketplace as a consulting partner, how to be selected by the algorithm.How to upsell existing apps to solve clients' challenges.About Patrick CronanPatrick started his career at Thomson Reuters, working in various consulting & sales roles during his 8.5 years at the firm. From Thomson, Patrick joined an early-stage venture-backed company, FiscalNote, as their first Director of Business Development. Patrick still credits this experience as one of the most beneficial for his career