Ad Age Marketer's Brief
How Geico is growing its brand with better targeting, media and messaging
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:18:17
- Mas informaciones
Informações:
Sinopsis
New CMO Damon Burrell talks about Geico’s marketing strategy amid insurance upheaval and why the gecko maintains his appeal
