Engineer Of Finance

Ken Greene interviews Max Emma, the founder of BooXkeeping, who shares his journey starting a successful bookkeeping company catering to entrepreneurs and small businesses. He emphasizes the importance of accurate bookkeeping in understanding a business's financial health and offers monthly financial statements, educational webinars, and software recommendations to clients. Max also highlights the importance of bringing a "cool" culture to the bookkeeping industry and expanding through franchising.  Who’s the Guest? Max Emma is the CEO of BooXkeeping Corporation and BooXkeeping Franchise, Inc., and he’s responsible for everything that happens with them today: He projects confidence; he provides stability; he lets employees make their own mistakes; he strategizes; he creates a safety net and he makes decisions. Before launching BooXkeeping Corp., he was with Qualcomm and Purple Sun House. Links and Resources from this Episode DISCLAIMER For resources and additional information of this episode go to http://en