Ad Age Marketer's Brief
How Papa Johns targeted Gen Z with its new papadia
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:28:37
- Mas informaciones
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Sinopsis
VP and Head of Brand Jaclyn Ruelle talks about how Papa Johns tapped celebrities for its Doritos Cool Ranch Papadia campaign and how the brand attracts customers in a crowded category.
