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Why it was selected for "CBNation Architects": In this episode of the CEO Chat Podcast + I AM CEO Podcast, host Gresham Harkless speaks with Monica C. Smith, the founder of Marketsmith, Inc. Monica founded the company in 1999 with the belief that technology and humanity are integral in creating successful consumer-centric marketing. Her goal is to provide clients with the most advanced tools to build robust marketing models that maximize ROI and growth. Monica's company, Marketsmith, grew to become one of the largest women-owned and operated independent media and marketing agencies in the country with a collection of patents and awards to boot. She is considered one of the strongest active CEOs in media today, especially in omnichannel media strategy that drives retail success. Throughout the episode, Monica discusses her insights and experiences in building and leading a highly successful marketing agency. Listeners can learn more about her and her company, Marketsmith, on her website or on LinkedIn. Ove