Power Purls Podcast - Conversations With Savvy Knitwear Designers And Everyday Knitters With Compelling Back Stories

Meet Tara Swiger, marketing expert, author and host of Explore Your Enthusiasm podcast. Tara works with makers and artists to create a sustainable, lovable businesses. She does this through her books, the weekly podcast, online classes, and her in-person workshops. She leads adventures for makers who want to explore your own definition of success! In this episode, Tara shares tips and strategies from her new book, Map Your Business a workbook of exercises designed to help you create your own personal blueprint to reach goals that are important to you, and how you can use it to define success, set goals and make a plan that you can stick with!  In this book, Tara takes an integrative approach, encouraging you to align your life and business, and she invites you to take a look at your progress each quarter to make sure you’re on track.  Episode highlights Tara created her own job instead of "a business." Don't just talk about it ... do it if that's what you want to do!  How there's a b