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Why it was selected for "CBNation Architects": On this episode of the IAMCEO Podcast, the guest is Liz Illg, who is a successful and innovative entrepreneur. Her story of entrepreneurial achievements encompasses various industries and she excels in implementing effective business systems. Background: Liz owns multiple brick-and-mortar businesses spread across Phoenix, Arizona while simultaneously managing several online endeavors. She established her own consulting business when she discovered a trend: fellow business owners regularly inquired about how she managed to grow her brick-and-mortar storefronts rapidly. These inquiries led Liz to realize she had valuable insights to share, thus launching her consulting career. Consulting Business: Illg's consulting firm helps other entrepreneurs and business owners succeed by guiding them through the process of building efficient systems, teaching them how to delegate effectively, and supporting them in developing a robust strategic plan aimed at scaling their op