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In this episode, we have Dr. Nicole Rochester, a physician, former caregiver, and CEO of Your GPS Doc LLC.  Dr. Nicole shares her journey from practicing medicine to founding her business aimed at assisting family caregivers and individuals with chronic illnesses navigate the complex healthcare system. With poor health literacy being a widespread issue, Dr. Nicole discusses how her personal and professional experiences led her to fill a critical gap in healthcare navigation. Her unique approach as a physician-turned-health advocate, the importance of health literacy, and actionable advice for both caregivers and entrepreneurs. Dr. Nicole emphasizes the value of advocacy, taking informed action, and the impact of her work on improving patient and caregiver experiences within the healthcare setting. Key Points: Background: Dr. Nicole Rochester had an extensive career in clinical and academic medicine, having earned her undergraduate degree at Johns Hopkins University and attending medical school at the Univers