Talking Flutes!

Are you a musician looking to carve out your unique space in the industry? Do you ever wonder how you can stand out in a sea of talented performers, teachers, and writers? If you're nodding your head, then the latest episode of Talking Flutes is a must-listen for you! In this insightful 'Revisited' conversation, Clare Southworth and Jean-Paul Wright revisit an archived episode 63 from a few years back, where they delve deep into the nuances of brand building for musicians. They discuss what it means to have a brand, how to maintain integrity while promoting yourself, and the importance of understanding your target audience. Jean-Paul kicks off the discussion with an interesting anecdote about Mrs. Hinch, an Instagram influencer who skyrocketed to fame simply by sharing her passion for cleaning. This story beautifully illustrates the power of authenticity and communication in building a brand that resonates with people. Clare, with her extensive experience in performing, teaching, and writing, shares her persp