Market Like A Boss

“I’m doing all the things and it’s not working.”   If I had a nickel for every time I heard this statement (from clients and otherwise) I’d have shut down my business and moved to a secluded island in Aruba already ;)   Kidding, but seriously. I hear this phrase a lot.   Most women go straight to the external stuff when they feel like their strategy isn’t working. They start changing their offer, their messaging, their audience, where they’re showing up, the prices they’re charging, etc.   In reality, there are three things you need to look at when it comes to why your strategy isn’t working:   Frequency: are you talking about your offer enough? Most women aren’t. If you don’t feel like a broken record when talking about your offer, then you’re not talking about it enough.   Visibility: are you getting in front of enough of the right people? How many visits have been made to your landing page? Your sales page? Are you actually telling people about your offer or inviting them to chat with you about it? If