Disruptive Ceo Nation

John Sampogna is a forward-thinking leader recognized for his creative impact in the advertising industry. His perspective on paid media strategies is rooted in a comprehensive understanding of the full customer journey, encompassing all touchpoints and platforms. He advocates for innovative media placements and encourages brands to diversify beyond traditional outlets like Meta and Google. What we enjoy about Wondersauce, is that John believes in the importance of returning to the art of marketing, urging brands to create engaging and fun content that attracts organic interest, much like the early successes of direct-to-consumer brands such as Dollar Shave Club and Casper. He also thinks there is a place where art and advertising can beautifully intersect. Through our conversation, John explains: - The inception of Wondersauce including how it got its name and progressed from a small independent venture established in 2011 to an expansive team doing remarkable client projects.  - The importance of dissecti