The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

In this episode of Tech Talks Daily, I sit down with Marna Ricker, EY's Global Vice Chair of Tax, to explore the intersection of emerging technologies, diversity, and the evolving landscape of global tax regulation. With over 28 years at EY, Marna is a transformational leader whose passion for authentic leadership and inclusive empowerment has not only shaped her career but also the future of the tax profession. We begin our conversation by diving into the impact of AI and generative AI on the tax industry. Marna shares insights on how these technologies are revolutionizing the way tax professionals manage and analyze vast amounts of data, automating processes that once required hours of manual effort. However, with innovation comes risk, and Marna highlights the common pitfalls that tax departments face when adopting new technologies without a clear strategy. From getting lost in the allure of shiny new tools to the importance of starting simple and focusing on data standardization, Marna offers a balanced p