Where Brains Meet Beauty

From Hollywood screenwriter to beauty industry innovator, Sahara Lotti's journey is a testament to the power of passion and perseverance. In this electrifying 'Artistry Wisdom' episode of the Where Brains Meet Beauty podcast, we dive into the world of Sahara Lotti Lashify’s founder and CEO, whose relentless drive has revolutionized the beauty landscape.Sahara's story begins in the glitz and glamour of Hollywood, where her screenwriting talents caught the eye of major studios. However, her keen eye for innovation led her to identify a gap in the beauty market, propelling her to invent the world's first DIY lash extension system. With over 600 patents, Sahara has become the undisputed queen of lash technology.Her high-octane energy is palpable as she recounts the twists and turns of her entrepreneurial journey. From the early days of Lashify to its current status as a game-changer in the beauty industry, Sahara's artistry and inventive spirit shine through. She reveals how makeup artists have been crucial to ad