Happier At Work

64: Business community & return on relationships with Ted Rubin

Informações:

Sinopsis

‘’A network gives you reach but a community gives you power. Networks connect and communities care.’’ – Ted Rubin. Ted Rubin is a leading Social Marketing Strategist, Speaker, Photofy CMO... Author, Connector, Provocateur. In 2009 he started using/evangelizing the term ROR, Return on Relationship, (#RonR). Many people know Ted for his enthusiastic, energetic, and undeniably personal connection to people. In this episode, Aoife and Ted discuss the impact of creating a business community, and how empowering employees can motivate, instill greater trust and improve longevity as well as performance results. Key points covered in the episode include; - Ted’s introduction to business, working on Seth Godin’s start-up and his shift from sales into marketing. - Empowered employees power your brand. - Identifying your core values and showing the human side to your business. - How negative feedback or criticism can bring opportunities. By giving your employees or customers a voice, you can act on their feedback.