Market Like A Boss

Episode 289: The Dark Side of Scaling with Samantha Siffring

Informações:

Sinopsis

This year has been a rollercoaster for me. My business was doing great, but I realized earlier in the year that the direction I was heading in wasn’t one I loved. That’s when I knew I needed to make some changes.   In this week’s episode, I’m getting honest about the ups and downs of scaling. I’m joined by special guest Samantha Siffring, and together, we’re talking about the real truth behind scaling that most people don’t share – the pros, cons, and everything in between. We’re also sharing how scaling looked for us personally and why we both eventually decided to scale back.    If you’re thinking about growing your business in 2025, this episode is for you. We’re also discussing the marketing trends we expect to see next year, so you don’t want to miss this.   About Samantha: Samantha Siffring is a business coach, host of the Simple Online Business podcast, and author of Copy That Compels and the 90 Day Business Growth Challenge journal. Since 2015, she has helped hundreds of women build successful busines