Global Product Management Talk

Steve Cohn, CEO/Founder of ProdThink on How I Used Lean to go from Idea to Paying Customers Steve says, "ProdThink is my third start-up. I sold my prior two companies to LivingSocial and TripAdvisor. Delighted to discuss the tactics I used to validate the need/pain point without writing any code, get our first customers using $50/day marketing budget, iterate on features to determine the “needle movers”, validate pricing and determine the Go-To-Market model." About Steve Cohn My personal motto is: I try hard to be a good Father, Husband and Entrepreneur. ProdThink is my 3rd startup. I sold my first two to LivingSocial and TripAdvisor. I have had prior roles at DoubleClick, Quantcast, IBM and Merrill Lynch. I have an MBA from Harvard and an undergrad degree from George Washington. I have two high-energy boys (5 and 2 year old) and a very supportive wife. Twitter: @spcohn About ProdThink ProdThink puts collaboration to work: allowing product managers to engage with users and stakeholders to gather quantitativ