The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

The internet is evolving, but so are the threats that come with it. The latest Bad Bot Report from Imperva, a Thales company, reveals a staggering statistic: nearly 50% of internet traffic now comes from non-human sources, with bad bots making up almost one-third of all online activity. These bots are no longer just simple scripts running in the background; they have become more advanced, leveraging AI to mimic human behavior and evade traditional detection methods. The consequences? A surge in transaction fraud, web scraping, data harvesting, and account takeovers, affecting industries across the board. In this episode, I'm joined by Lynn Marks, Senior Product Manager at Imperva, who returns to the podcast to break down the key findings of the 2024 Bad Bot Report. We explore how bot activity is evolving, why businesses need to rethink their approach to security, and what proactive steps can be taken to mitigate these threats. Lynn explains how attackers are shifting their focus from technical vulnerabilities