The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

AI is transforming the way we experience storytelling, and few people understand this shift better than Geoff Thatcher. As the Creative Director behind the GAME ON! AI Experience at the College Football Hall of Fame, Geoff is pioneering how AI can place visitors at the heart of an attraction—turning spectators into active participants. In this episode, we explore the intersection of AI, immersive storytelling, and the evolving expectations of audiences. Geoff shares how AI-powered personalization is reshaping museums, theme parks, and live experiences, making guests part of the narrative rather than just observers. From scanning faces to seamlessly integrating visitors into game-day experiences, he explains how technology is allowing brands and institutions to scale engagement like never before. But as AI deepens immersion, it also raises questions—how far will audiences expect personalization to go? Will simply watching a story unfold ever be enough again? And what ethical and creative challenges come with p