The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

Why do so many businesses struggle to turn insight into impact? At the X4 Summit in Salt Lake City, I sat down with Adam Hagerman, UX Research Director at Indeed, for a refreshingly candid conversation about how his team has helped reshape the company’s approach to research, collaboration, and decision-making. In a tech culture that values autonomy and individualism, aligning people around a shared understanding of user needs is no small feat—but it’s exactly what Adam has been working on. In this episode, we unpack how Indeed built a shared research framework that breaks down silos, creates a common language, and encourages teams across the business to talk to one another in more meaningful ways. Adam shares how his team tackles the challenge of information overload by focusing on relevance over volume—and how measurement itself becomes a shared system of accountability across functions. We also discuss the evolving role of AI in research, including how Adam’s team uses it to reduce cognitive overhead, accel