Mvp Interactive Podcast

In this episode of the MVP Interactive Podcast, host James Giglio speaks with Tom Bowers, a pioneer in fan engagement and media innovation. They discuss the evolution of interactive television, the impact of emerging technologies on sports broadcasting, and the cultural shifts in fan experiences, particularly in the UK. Tom shares insights on how augmented reality is transforming live sports, the challenges of brand integration, and the future of media landscapes as streaming platforms gain prominence. The conversation highlights the importance of authentic fan engagement and the potential for technology to enhance the overall experience for sports fans.