American Planning Association

What does being an introvert in a profession centered on community and collaboration mean? For Katelynn Morgenstern, AICP, Director of Planning and Zoning in Kennett Township, Pennsylvania, navigating networking and building a brand used to feel daunting—until she discovered the power of social media to build authentic connections, explore planning passions beyond her day job, and grow her confidence. Through her online persona @CityPlannerKate, Katelynn cultivated a meaningful network that helped her engage in person with more ease, while exploring under-addressed topics like equity and hostile architecture. On this episode of People Behind the Plans, APA Editor in Chief Meghan Stromberg sits down with Kate at the NPC25 in Denver to talk about her journey from overwhelmed first-time conference attendee to confident speaker and thought leader. They explore how social media can be a powerful tool for introverted planners, why authenticity matters more than algorithm hacks, and how to stay connected while pr