Dreamcatchers
Be Sellable: How to Attract Your Ideal Buyer Before You’re Ready - Lorraine McGregor
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:45:59
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Sinopsis
What if your business could attract the right buyer before you're even ready to sell? In this episode, exit strategist Lorraine McGregor reveals why only 1–2% of businesses ever sell and how to ensure yours is one of them. She breaks down the hidden reasons exits fail, the mindset shifts founders must make, and what buyers are looking for. If you think buyers will show up when you're ready, think again. This is a must-listen for any founder considering exit, even years in advance. [00:00 – 07:00] The Harsh Truth About Business Exits Why most small businesses never sell M&A myths: Buyers don’t show up when you’re ready, they buy when it suits them How Lorraine discovered the “black box” language of M&A [07:00 – 16:00] Why Buyers Walk Away Internal chaos kills deals: unresolved partner conflicts and weak management teams The real reason exit planners and M&A brokers won’t take you on as a client What does it mean to “become the business your buyer is looking for”