All Things Book Marketing

Building Influence and Community: The Future (and Power) of Author Newsletters

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Sinopsis

Building Influence and Community: The Future (and Power) of Author Newsletters In this episode of 'All Things Book Marketing,' the host Corinne Moulder, Smith Publicity's Vice President of Business Development, interviews Kathleen Schmidt, founder of Kathleen Schmidt Public Relations.They discuss Kathleen's extensive experience in book publishing as a publicist, literary agent, acquisitions editor, and ghostwriter. Kathleen shares the inspiration behind her popular newsletter 'Publishing Confidential,'  on Substack. She offers advice on creating engaging content, building a newsletter audience, and the evolving role of digital platforms in the publishing industry. Kathleen also touches on future plans, including branded events and a potential podcast.The conversation provides valuable insights for authors, experts, and publicists looking to navigate the ever-changing landscape of book publicity.00:00 Introduction and Guest Hype01:35 Kathleen's Journey to Publishing Confidential03:32 Growing a Newsletter Audie