Way Of Champions Podcast

Jennifer Paulett, director of ESPN Corporate Citizenship, is responsible for developing and implementing the company’s strategy on youth sports participation. Since joining ESPN in 2015, she has led efforts to expand access to sports for millions of kids through philanthropic investments and powerful storytelling. Paulett oversees ESPN’s youth sports initiative Take Back Sports, which aims to make the youth sports system more accessible so that kids across the country have the opportunity to play and keep playing. Together with the Walt Disney Company, leagues, professional athletes and community partners, Take Back Sports also is elevating the narrative around the benefits and challenges of youth sports. Paulett serves on the executive committee of Project Play’s 63x30, working with industry partners to drive participation in the U.S. to 63% by the year 2030. In coordination with the Aspen Institute, she also led the award-winning “Don’t Retire, Kid” campaign featuring Kobe Bryant. Don't Retire Kid Videos E