I Am Ceo Podcast Powered By Cbnation.co & Blue 16 Media #iamceo

Tiffany Hoeckelman is the founder and CEO of Lone Orange, a virtual brand consulting firm dedicated to helping solopreneurs build powerful, authentic brands through strategy, systems, and storytelling.   Tiffany’s passion for supporting solopreneurs shines through in her belief that branding is about identity, not just imagery. She teaches that it begins with self-awareness, clear communication, and systems that turn vision into a consistent client experience.   She recounts how an early trademark dispute necessitated a rebranding effort, which proved to be a crucial catalyst for gaining clearer direction and a more defined mission.   Tiffany combines her creative branding expertise with a strong affinity for systems and structure, helping clients scale their businesses with clarity and integrity, without compromising their core values.   Furthermore, her “Know, Communicate, and Be” framework helps clients align every part of their brand with their purpose, attract like-minded customers, and build teams that