The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

What happens when the world’s most popular AI tools become ad platforms? That’s the question I put to Aaron Goldman, CMO of Mediaocean, in a candid conversation about the future of advertising, search, and AI-native experiences. Aaron brings over two decades of industry insight to the table, sharing his perspective on how platforms like ChatGPT are becoming the next digital frontier, not just for consumer interaction but for ad monetization. As generative AI shifts from novelty to utility, the implications for marketers are profound. Google, Meta, OpenAI, and Perplexity are all experimenting with ways to integrate advertising without disrupting user experience. But what happens when the interface you trust for recommendations also serves you tailored promotions? We explore how AI can shape embedded ads, personalize intent-driven marketing, and even facilitate transactions within the prompt itself. Aaron also reflects on the rise of AIO (AI Optimization), what it means for traditional paid search, and how agen