I Am Ceo Podcast Powered By Cbnation.co & Blue 16 Media #iamceo

David Cancel is a seasoned entrepreneur, author, and technology leader best known as the founder and Executive Chairman of Drift, the leading platform for conversational marketing and sales.    With a career spanning five successful startups, including Performable, Compete, and Ghostery, David has built a reputation for creating high-growth products and scaling world-class teams.    David shares how his upbringing in an entrepreneurial household influenced his career and how Drift was born out of a desire to modernize outdated sales and marketing tools that no longer fit today’s buyer-centric landscape.   He explains that traditional lead capture methods, like forms and email nurture sequences, are obsolete in a world where customers expect real-time, 24/7 access to solutions.    David emphasizes that true innovation isn't just about software — it requires a complete cultural and data model shift, similar to how the social graph disrupted CRMs.    David advocates for embracing mentorship and collective knowle