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Music Library CEO Shares “Pain Points!”[072825]

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Sinopsis

“So, Michael? Exactly what are the complaints you get from music library executives, if they’re not about the music?” I was going to do a TAXI TV episode and enumerate the complaints myself until I spent 47 minutes on the phone this past Sunday with a very wise music library CEO. He was frustrated… actually, you might even say, exasperated. He told me about his “pain points,” and they sounded nearly identical to what we hear from other library owners. That’s why I’ve invited him to tell you about the mistakes that create “pain points” for the companies you’d like to work with. Maybe more people will get the message if they hear it coming directly from a highly seasoned sync executive rather than me. If you think all you have to do is create really awesome music and sync companies will clamor to sign it and get you tons of placements, you don’t want to miss this episode of TAXI TV. Great music is only half of it, and you’re going to hear about the other half on today’s episode of TAXI TV at 4 PM PDT.