Hacks & Hobbies

Welcome to another episode of Hacks and Hobbies! I’m your host, Junaid Ahmed, and today we’re diving deep into the world of digital marketing for small businesses with our special guest, James Hipkin. James brings a wealth of experience from working with major brands like Apple and Visa, and now he’s on a mission to empower small business owners to drive real growth. In this episode, we uncover the biggest mistakes businesses make in digital marketing, why having a clear strategy is essential, and how to use measurement and data to make smarter decisions. James also shares how AI-powered tools can help you truly understand your customers, and why your website should be the hub of all your marketing efforts. Plus, we explore the power of authentic storytelling and practical, cost-effective tools you can use right now. Whether you’re just starting out or looking to level up your marketing game, this episode is packed with actionable insights you won’t want to miss. Let’s get started!Where to reach Our GuestFace