Proof To Product

Do you struggle with the idea of selling your products?  I am hearing from a lot of creative entrepreneurs who are telling me that they feel uncomfortable with in-person sales. They're worried about how they'll be perceived. They don't want to be seen as pushy or overbearing by their customers.  I'm hearing this with online sales too, but it's particularly heightened right now with in-person sales because we have a lot of people who have been doing summer craft shows and also in-person trade shows on the wholesale side of things.  I wanted to bring today's guest on to talk about sales in person and how you can push through some of these feelings of discomfort and show people what you've got and why they need to buy it.  Today's guest is Karen Sawyer-Meehan, Pier Six Press, which is a stationery and gift brand known for its bold design, vibrant colors, and high-quality craftsmanship. Now, Karen is one of my Advisory Board members. Advisory Board is my private mastermind, and this is a topic that she and I were