The Strategy Skills Podcast: Management Consulting | Strategy, Operations & Implementation | Critical Thinking
607: Raj Sisodia on Conscious Capitalism and How Business Can Heal the World
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:56:10
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Sinopsis
Raj Sisodia has spent his life asking one question: Can business make people's lives better instead of draining them? He holds a PhD in Marketing and Business Policy from Columbia University, co-founded Conscious Capitalism with John Mackey, the founder of Whole Foods Market, and has advised global companies from Tata Group to AT&T. But his path started in a factory in Bombay, earning a hundred dollars a month, before he built one of the most influential ideas in modern business thinking. "I didn't like biology, so I became an engineer. I didn't like finance, so I became a marketing professor. But business turned out to be about head and wallet — nothing about heart or spirit." That realization led him to study companies that people love working for and trust buying from. The result became Conscious Capitalism — a way of running a business that joins purpose, profit, and care. "Profit is the oxygen that keeps you alive. But no human lives just to make red blood cells. In the same way, no company should li