Evolved Finance

One of the biggest expenses in any small business is your team, but how do you know if you're spending the right amount? In this episode of The Profit Pillars Show, Parker Stevenson (CEO of Evolved Finance and author of Profit Pillars) breaks down how to analyze your labor costs, what healthy payroll percentages look like, and how to tell if your team expenses are hurting your profits. Parker explains why labor is one of the four key Profit Pillars, what benchmarks to use for online and service-based businesses, and how to separate your own salary from your team's costs to get a clear financial picture. He also shares how pricing, offer structure, and operational efficiency all affect your labor ratio and why tightening systems can often save more than cutting payroll. By the end of the episode, you'll understand how to evaluate your team expenses, set realistic payroll goals, and make smarter decisions about hiring, pricing, and profitability. If you've ever wondered whether your payroll is too high, or how