Black To Business

If you have ever looked at your to do list and thought, "I know what my business needs next, I just do not have the money for it yet," this episode will feel familiar. Stretching resources is not about cutting corners, it is about making smart decisions in a system where Black founders often have to do more with less. For many Black entrepreneurs, building a business means navigating limited access to capital, smaller margins for error, and the pressure to figure everything out on your own. That reality can slow growth and lead to burnout, even when the vision is clear. This episode speaks directly to that experience and introduces bartering as a practical way to keep moving forward without waiting on funding, grants, or permission. Joining us for this conversation is Nicole Murphy, founder of Barter Black®, a tech platform and community designed to help Black entrepreneurs exchange products and services using trade credits instead of cash. Nicole shares how the pandemic revealed just how fragile many Black b