Build Your Salon With Phil Jackson

If you're working harder than ever and not making profit, there's a good chance your prices are too low.But raising prices feels terrifying. What if clients leave? What if nobody books?Here are the 3 signs you're definitely undercharging - and exactly what to do about it.WHY YOU'RE STUCK AT LOW PRICES:Fear #1: Clients will leave(Spoiler: The ones who leave over £5 weren't your clients anyway)Fear #2: Columns will be empty(Reality: When you charge properly, you need FEWER clients to make the same money)Fear #3: You don't feel "worth it"(That's imposter syndrome talking. You're worth more than you're charging.)THE 3 SIGNS YOU'RE UNDERCHARGING:Sign #1: Fully booked but not making money- Columns rammed, working 50-60 hours, barely scraping by- You're discounting your time - making £10-15/hour after costs- The market is telling you that you can charge moreSign #2: You're attracting price-sensitive clients- They ask "How much?" before "What ca