Empowered Patient Podcast

Lawrence Margolis is the CEO of PersonalRX, which is changing the model for how pharmacies provide prescriptions and over-the-counter drugs and advice about usage. With a personal care coordinator, PersonalRX provides each patient with a personalized experience that ensures prompt delivery of drugs, reminders to take those medications, and alerts to possible negative drug interactions. Lawrence explains, "We send out a 30-day supply. We send that 30-day supply out ahead of time so that we never want anybody to worry 'where's my medicine?' If they do, then we failed our job, frankly. So we get it there a few days before they're going to need it." "When we package medication, we package them in individual dose packs. Everybody gets packs in a roll that are marked breakfast, lunch, dinner, or time of day, 8:00 AM, 12:00 PM, 5:00 PM, bedtime. So when somebody is looking at their pack, if they see that breakfast is still there at noon, they clearly did not take their medication. So it keeps them on track a whole l