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My client Erin caught me off guard on a coaching call this week. She asked if I'd do a podcast on why people don't change. I almost laughed—that's basically every episode I've ever made. But the question kept rattling around, so I sat down with Claude, pulled the patterns from the call, and unpacked nine real reasons people stay stuck. If you've been telling yourself you want to change, but nothing seems to be moving, this one is for you. Pick the reason that stings most, sit with it for a minute, and start there. Featured Story I was on a Face Your Passion coaching call this morning. Erin was on it. She's 30 going on 60—my problem child turned mature woman, which I take exactly zero credit for. Toward the end of the call, I asked if anyone had something they wanted me to cover on the podcast. Erin spoke up. "Could you do one about why people don't change?" I tried to keep a straight face. Erin, that's literally all I talk about. But the more I sat with it, the more I realized she'd asked the most importa