Get Out Of Your Own Damn Way Podcast

Remember all of that fuss in Romeo and Juliet about a rose? You know, if it was called anything other than a rose, it'd still be a rose. It would look the same, feel the same. Smell the same. That's some deep stuff, right? Basically, Shakespeare was saying it didn't matter how you framed it; a rose is a rose is a rose.   But what if you called a rose a banana? Could that be confusing? Could it drastically alter perceptions and possibly really mess up a good pie? Or let's say you called a rose a thorn delivery system? Suddenly it might not be so appealing.   There's an art form to marketing and spin. A masterful finesse to renaming, rearranging, and reforming how we see things. It can change what we believe, what we want, even how we behave. And sometimes that's refreshing. But sometimes it can be harmful.   You might have designer clothes and handbags, artisan cupcakes or cheese, reimagined, recycled, and upcycled tchotchkes. But did you know that you're probably also walking around with something else tha