101 Lessons Podcast

Geoff Brown is a senior director with the National Basketball Association with a focus on the G League. A longtime executive in minor league baseball, Geoff is well known for being the general manager of the Lakewood BlueClaws, the Philadelphia Phillies single A affiliate, for 13 years. The former head of marketing for Rutgers University athletics, Geoff shares stories about fan engagement in today’s competitive sports business landscape.